Hey 👋 I’m José Ustra! I transform unique ideas into great products.

I have worked with startups since early in my career and love building products.

I built products in the education, e-commerce and finance spaces, and more recently, I was making a compensation-focused product, offering meal cards, benefits and insurance to companies and employees.

As a founder, I've built a product that reached 8 million users in Brazil.

Besides loving building products, I have great enjoyment in trying new tech and exploring the possibilities they have to offer. Unfortunately, I couldn't explore much for the past few years, but I'm getting back on track and will be around building side projects and testing new things.

I will share what I'm building on the /projects page.